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CRO Manager for Fun Pet Brand

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Applicants: 72

CRO Manager for Fun Pet Brand @ THG

Published: September 23, 2025

Job description

We’re looking for a Conversion Rate Optimization (CRO) Manager to help scale one of the fastest-growing pet brands in the US. You’ll own the website testing roadmap, design and run A/B tests, analyze data, and work closely with our growth and creative teams to turn insights into results. You will also manage the full CRO department (developer and our designer). Your focus will be improving conversion rates, average order value (AOV), and customer experience across the funnel.

Experience Requirements

3+ years experience in CRO or digital marketing optimization for e-commerce brands

Hands-on experience with A/B testing tools (e.g. Convert, VWO, Optimizely, Google Optimize)

Strong understanding of GA4, heatmaps, user session recordings, and funnel analysis

Proven track record of driving measurable lifts in conversion and/or AOV

Comfortable working with Shopify and basic web tools (Figma, Klaviyo, etc.)

Bonus: experience leading small teams or cross-functional projects

Opportunity details

Category

AI & Technology
Marketing Strategy & Brand
Paid Media

Project type:

One Time

Duration:

≥ 6+ months

Budget:

6000

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Applicants

Showing 4 of 72
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Jillian
Mcintosh

Creative Director | Former CD at The Farmer’s Dog
UI Designer
Visual Designer
Web Designer
Creative
Oxford, UK

Starter’s Message:

Hello! I'm thrilled to apply for the Meta Media Buyer position. With my background in digital marketing and a passion for innovative advertising strategies, I believe I would be a great fit for your team. I have experience in managing campaigns on platforms like Facebook and Instagram, and I'm eager to bring my skills to your innovative marketing team. I am excited to announce an opening for a talented Meta Media Buyer to become a vital part of our innovative marketing team. In this pivotal role, you will take charge of strategizing, executing, and optimizing advertising campaigns across Meta platforms, such as Facebook and Instagram.

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Your Application

Jillian
Mcintosh

Creative Director | Former CD at The Farmer’s Dog
UI Designer
Visual Designer
Web Designer

Person who makes everything work better than it did before you knew they existed and you definitely need them in your business all day, everyday.

Creative
Oxford, UK

Your Message:

Hello! I'm thrilled to apply for the Meta Media Buyer position. With my background in digital marketing and a passion for innovative advertising strategies, I believe I would be a great fit for your team. I have experience in managing campaigns on platforms like Facebook and Instagram, and I'm eager to bring my skills to your innovative marketing team. I am excited to announce an opening for a talented Meta Media Buyer to become a vital part of our innovative marketing team. In this pivotal role, you will take charge of strategizing, executing, and optimizing advertising campaigns across Meta platforms, such as Facebook and Instagram.

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