TikTok Shop Manager for $30M/yr ecommerce company (Supplements) @ Continuity Capital

We’re building a supplement brand under our ecommerce portfolio generating over $30M/year. We’re looking for a TikTok Shop expert to set up and optimize our TikTok Shop, manage product listings and logistics, work with affiliates (outreach, onboarding, management), run ad campaigns, and understands how to create viral content.


What You’ll Be Responsible For:

-TikTok Shop Launch & Scale

Build the TikTok Shop from scratch — listings, strategy, optimization

Develop and own a growth plan to hit $1M+/month in revenue


-Content & LIVE Selling Strategy

Direct and/or produce compelling video content (organic and paid)

Host or manage high-converting LIVE shopping events

Work with creators and affiliates to build authority and drive conversions


-Growth Hacking & Performance Marketing

Use data-driven tactics to drive traffic, sales, and follower growth

Run or guide paid ads (if needed) and manage affiliate partnerships

Optimize product listings for search, engagement, and conversion


-Analytics & Reporting

Track and report on KPIs like revenue, CVR, ROAS, CAC

Rapidly iterate on what’s working — and cut what’s not


-Ops & Shop Management

Oversee day-to-day shop performance: customer service, order flow, inventory flags

Make sure the backend runs smoothly so the frontend can scale

✅ Proven TikTok Shop Success

You’ve scaled one or more TikTok Shops to $1M+/month — and you can prove it

You know the algorithm, the trends, and the LIVE shopping playbook inside out


✅ Entrepreneurial Energy and Proactiveness

You don’t wait for direction - you build, test, and grow


✅ Hands-On Execution

You can wear multiple hats: strategist, creator, analyst, operator