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Head of Creative Performance @ Dimond Connect
Published: November 3, 2026
Job description
Our client in the skincare/personal care space is hiring a Head of Creative Performance!
We are looking for a Director of Creative Performance to lead creative strategy across the brand’s direct response advertising, primarily on Meta and TikTok. You’ll set creative direction, lead a team of Creative Strategists, and build the systems needed to turn strong ideas into scalable ads.
You’ll own campaign ideation, creative briefs, performance analysis, and testing frameworks, translating audience, product, and performance insights into concepts that convert. Working closely with media buying, growth, retention, and brand teams, you’ll ensure insights quickly inform creative production and optimization.
You’ll also coach the creative team, streamline production workflows, and stay ahead of platform trends to keep campaigns competitive. This role is ideal for someone who combines creative thinking with analytical skills and knows how to build high-performing creative operations that drive DTC growth.
We are looking for a Director of Creative Performance to lead creative strategy across the brand’s direct response advertising, primarily on Meta and TikTok. You’ll set creative direction, lead a team of Creative Strategists, and build the systems needed to turn strong ideas into scalable ads.
You’ll own campaign ideation, creative briefs, performance analysis, and testing frameworks, translating audience, product, and performance insights into concepts that convert. Working closely with media buying, growth, retention, and brand teams, you’ll ensure insights quickly inform creative production and optimization.
You’ll also coach the creative team, streamline production workflows, and stay ahead of platform trends to keep campaigns competitive. This role is ideal for someone who combines creative thinking with analytical skills and knows how to build high-performing creative operations that drive DTC growth.
Experience Requirements
- 6–10 years in performance creative or creative strategy, with at least 2–3 years in a leadership role overseeing a creative team.
- Deep expertise in direct response advertising across Meta and TikTok. You understand what makes a hook work, how to read creative data, and how to brief a concept that converts.
- Proven experience at a DTC brand, ideally in beauty, wellness, or a high-velocity consumer category.
- Strong team leadership skills. You've managed Creative Strategists or similar roles and know how to get the best out of a creative team under performance pressure.
- Analytical fluency. Comfortable in creative reporting tools, platform dashboards, and using data to make strategic creative decisions.
- Excellent brief writing and communication. Your briefs are clear, specific, and inspiring.
- Bonus: hands-on background as a creator, UGC strategist, content producer, or someone who's worked on production sets. You understand what it actually takes to make the content, not just direct it.
- Deep expertise in direct response advertising across Meta and TikTok. You understand what makes a hook work, how to read creative data, and how to brief a concept that converts.
- Proven experience at a DTC brand, ideally in beauty, wellness, or a high-velocity consumer category.
- Strong team leadership skills. You've managed Creative Strategists or similar roles and know how to get the best out of a creative team under performance pressure.
- Analytical fluency. Comfortable in creative reporting tools, platform dashboards, and using data to make strategic creative decisions.
- Excellent brief writing and communication. Your briefs are clear, specific, and inspiring.
- Bonus: hands-on background as a creator, UGC strategist, content producer, or someone who's worked on production sets. You understand what it actually takes to make the content, not just direct it.
