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Creative Media Buyer (Meta Ads Expert)

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Applicants: 72

Creative Media Buyer (Meta Ads Expert) @ OTAA

Published: October 28, 2024

Job description

We are looking for a USA-based Creative Media Buyer with deep expertise in Meta ad buying and a creative mindset. You’ll be working closely with our talented Creative Strategist, Joshua, who produces 20 ads per week, to drive high-performing ad campaigns. This role requires a blend of data-driven media buying skills and creative strategy alignment to scale our Meta ad performance to new heights.

Experience Requirements

TO START ON JANUARY
• Meta Ad Buying: Plan, manage, and optimize Meta ad campaigns to achieve business growth and scale.
• Creative Collaboration: Work closely with our Creative Strategist to ensure that ad creatives align with performance objectives and branding guidelines.
• Creative Briefing: Lead creative briefings for new campaigns, providing input and direction on ad concepts and design.
• Performance Optimization: Analyze campaign performance data to adjust strategies and maximize ROI.
• Trend Responsiveness: Stay on top of ad trends, ensuring our campaigns are cutting-edge and relevant.
• Foreplay Tool Expertise: Use Foreplay to manage and curate top-performing ad creatives for continual optimization.
What We’re Looking For
• Proven experience scaling Meta ads for eCommerce or apparel brands.
• Strong background in media buying, with an ability to creatively interpret data and adjust strategy.
• Experience working with creative teams to bridge the gap between creative assets and performance.
• Expertise in using Foreplay and other tools to optimize ad creatives.
• A collaborative team player who can work closely with both the marketing and creative teams.
• Based in the USA with the flexibility to work remotely.

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Marketing
Paid Media

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Jillian
Mcintosh

Creative Director | Former CD at The Farmer’s Dog
UI Designer
Visual Designer
Web Designer
Creative
Oxford, UK

Starter’s Message:

Hello! I'm thrilled to apply for the Meta Media Buyer position. With my background in digital marketing and a passion for innovative advertising strategies, I believe I would be a great fit for your team. I have experience in managing campaigns on platforms like Facebook and Instagram, and I'm eager to bring my skills to your innovative marketing team. I am excited to announce an opening for a talented Meta Media Buyer to become a vital part of our innovative marketing team. In this pivotal role, you will take charge of strategizing, executing, and optimizing advertising campaigns across Meta platforms, such as Facebook and Instagram.

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Your Application

Jillian
Mcintosh

Creative Director | Former CD at The Farmer’s Dog
UI Designer
Visual Designer
Web Designer

Person who makes everything work better than it did before you knew they existed and you definitely need them in your business all day, everyday.

Creative
Oxford, UK

Your Message:

Hello! I'm thrilled to apply for the Meta Media Buyer position. With my background in digital marketing and a passion for innovative advertising strategies, I believe I would be a great fit for your team. I have experience in managing campaigns on platforms like Facebook and Instagram, and I'm eager to bring my skills to your innovative marketing team. I am excited to announce an opening for a talented Meta Media Buyer to become a vital part of our innovative marketing team. In this pivotal role, you will take charge of strategizing, executing, and optimizing advertising campaigns across Meta platforms, such as Facebook and Instagram.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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