TikTok Specialist @ Ancestral Supplements

Ancestral Supplements is seeking a fractional TikTok Specialist to take the reins on our TikTok Shop strategy, execution, and performance. This is a high-impact, part-time role ideal for someone who lives and breathes TikTok — from creator trends to ad testing to driving GMV through TikTok Shop.

We’re looking for a hands-on growth operator who can own the full TikTok funnel: setting up and optimizing the shop, building out a creator and affiliate engine, launching high-converting paid media, and scaling revenue with discipline and creativity.

You’ll work closely with our marketing leadership to help bring ancient, grass-fed nourishment to millions of modern humans — through one of the most powerful platforms of our time.

We’re looking for a proven TikTok operator with the following experience:
• 2–5+ years in TikTok media buying, creator marketing, or DTC growth
• Hands-on success scaling TikTok Shop, ideally for CPG, wellness, or supplement brands
• Deep knowledge of TikTok ad platform, campaign structure, pixel tracking, and creative testing
• Experience managing creator/affiliate networks and producing or sourcing high-performing UGC
• Proven ability to optimize paid campaigns to ROAS and CPA targets
• Comfortable operating end-to-end — from setting up the shop to launching ads to reporting results
• Bonus: Experience in health, wellness, or performance nutrition

This is a role for someone who’s both strategic and scrappy, with the ability to move fast, test constantly, and drive real revenue.