Head of Growth @ Inspired go
Published: March 19, 2025
Job description
About Inspired Go Inspired Go is Canada’s #1 salad delivery company, on a mission to make fresh, high-quality meals more convenient than ever. We’re profitable, growing, and expanding across North America with our recent entrance into the US market. Our direct-to-consumer model delivers fresh, chef-crafted meals straight to our customers’ doors. Now, we’re looking for a Head of Growth to drive the next phase of our expansion. The Role We are hiring a Head of Growth to lead our direct-to-consumer growth strategy, overseeing acquisition, retention, conversion rate optimization, performance marketing strategy, and data analytics. You will build and optimize the systems that fuel top-line revenue growth, working cross-functionally with marketing, product, partnerships, and operations. This role requires a true builder—someone who has launched and scaled growth systems from scratch, not just optimized existing ones. If you’ve personally built customer acquisition channels, scaled performance marketing strategies, and driven growth from the ground up (not just inherited a well-oiled machine), this role is for you.
Experience Requirements
•Proven Growth Expertise: Built growth systems from scratch for CPG brands, not just executed existing playbooks. •Hands-On Performance Marketing: Managed $1M+ budgets on Meta (Facebook) or Google Ads for DTC brands. •Leadership & Team Building: Experience hiring, managing, and mentoring teams across performance marketing, retention, and analytics. •E-commerce & Tech Stack Proficiency: Deep experience with Shopify, Klaviyo, Recharge, and other e-commerce tools. •Data-Driven Decision Maker: Skilled in growth reporting, attribution models, and optimizing CAC, ROAS, and conversion rates.•Customer-First Mindset: Strong understanding of DTC customer behavior, engagement, and retention strategies. •Cross-Functional Leadership: Ability to align marketing, product, and operations teams around growth goals in a fast-paced environment.