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VP of Growth (DTC + Amazon) @ Her Fantasy Box
Published: July 21, 2026
Job description
We're looking for a world-class VP of Growth to help lead the next stage of growth for one of the fastest-growing consumer brands in the country.
Her Fantasy Box is on pace to generate approximately $100M+ in annual revenue across DTC, Amazon, TikTok Shop, retail, and other marketplaces. We're looking for an operator—not a consultant—who has successfully scaled consumer brands to nine figures.
You'll oversee growth across:
Meta
TikTok
Google
Amazon
Email & SMS
CRO
Creative strategy
Attribution
Budget allocation
New customer acquisition
Retention
You'll work directly with the founders to develop and execute our long-term growth strategy while building and leading a high-performing marketing organization.
This role is responsible for driving profitable growth while improving marketing efficiency across every channel.
Her Fantasy Box is on pace to generate approximately $100M+ in annual revenue across DTC, Amazon, TikTok Shop, retail, and other marketplaces. We're looking for an operator—not a consultant—who has successfully scaled consumer brands to nine figures.
You'll oversee growth across:
Meta
TikTok
Amazon
Email & SMS
CRO
Creative strategy
Attribution
Budget allocation
New customer acquisition
Retention
You'll work directly with the founders to develop and execute our long-term growth strategy while building and leading a high-performing marketing organization.
This role is responsible for driving profitable growth while improving marketing efficiency across every channel.
Experience Requirements
We're only looking for candidates who have already operated at a very high level.
Requirements:
Experience leading growth for an $80M+ consumer brand (preferred $100M+).
Deep expertise scaling Meta, Google, TikTok, Amazon, and retention marketing.
Experience managing multi-million-dollar monthly advertising budgets.
Proven track record improving MER, CAC, LTV, conversion rate, and contribution margin.
Strong understanding of Amazon Marketplace, paid media, creative strategy, attribution, and CRO.
Experience building and leading marketing teams.
Data-driven decision maker with strong financial acumen.
Comfortable owning a full marketing P&L.
Experience with omnichannel brands (DTC + Amazon + Retail) is strongly preferred.
Requirements:
Experience leading growth for an $80M+ consumer brand (preferred $100M+).
Deep expertise scaling Meta, Google, TikTok, Amazon, and retention marketing.
Experience managing multi-million-dollar monthly advertising budgets.
Proven track record improving MER, CAC, LTV, conversion rate, and contribution margin.
Strong understanding of Amazon Marketplace, paid media, creative strategy, attribution, and CRO.
Experience building and leading marketing teams.
Data-driven decision maker with strong financial acumen.
Comfortable owning a full marketing P&L.
Experience with omnichannel brands (DTC + Amazon + Retail) is strongly preferred.
