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Email Marketing Copywriter @ Optify
Published: April 30, 2026
Job description
We’re looking for a sharp, creative, and conversion-focused Email Marketing Copywriter to help us build a best-in-class email engine for a fast-growing women’s health brand.
You’ll own the strategy and execution of our email flows. From welcome sequences to post-purchase retention the goal is emails that people actually WANT to read. This role is not about generic “10% off” blasts. It’s about blending empathy, education, storytelling, and persuasion to drive real engagement and revenue.
We’re building a brand that stands for clarity in a space full of confusion. Our audience is actively searching for answers and your job is to meet them with content that feels intelligent, human, and genuinely helpful.
If you’re the type of writer who obsesses over great hooks, loves making complex ideas simple, and wants to create emails people look forward to opening, we’d love to work with you!
You’ll own the strategy and execution of our email flows. From welcome sequences to post-purchase retention the goal is emails that people actually WANT to read. This role is not about generic “10% off” blasts. It’s about blending empathy, education, storytelling, and persuasion to drive real engagement and revenue.
We’re building a brand that stands for clarity in a space full of confusion. Our audience is actively searching for answers and your job is to meet them with content that feels intelligent, human, and genuinely helpful.
If you’re the type of writer who obsesses over great hooks, loves making complex ideas simple, and wants to create emails people look forward to opening, we’d love to work with you!
Experience Requirements
Proven experience writing high-performing email campaigns and flows for eCommerce or DTC brands ideally in the health and wellness space. Strong understanding of conversion copy, customer psychology, and email marketing best practices.
