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Direct Response Video Editor (UGC / Meta Ads) – DTC Brand (Footwear)

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Applicants: 72

Direct Response Video Editor (UGC / Meta Ads) – DTC Brand (Footwear) @ Orthora Footwear

Published: March 18, 2026

Job description

We’re looking for a high-performance video editor who understands direct response, not just aesthetics.

This is not a “make it look nice” role.
This is about making ads that convert.

We run a fast-scaling DTC brand (Orthora) focused on 12-hour shift workers (nurses, retail, etc.), and we produce a high volume of UGC-style ads.

You will:

Edit UGC-style ad creatives (Meta / TikTok)

Work closely with our creative strategist to iterate on winning ads

Turn raw footage into high-converting ads with strong hooks

Rapidly test variations (hooks, pacing, captions, angles)

Improve performance based on feedback and data

We care about:

Hook strength in first 3 seconds

Retention

Clarity of the problem → solution

Conversion rate

If your edits don’t perform, they don’t stay.

Experience Requirements

Proven experience editing direct response ads (Meta / TikTok)

Strong understanding of:

Hooks

Pacing

Storytelling for conversion

Experience with UGC-style editing (iPhone style, not overproduced)

Ability to follow briefs but also think independently

Fast turnaround (we move quickly)

Big plus if:

You’ve worked with eCommerce brands

You understand pain-point marketing

You’ve edited ads for products in health, fashion, or problem-solving niches

Opportunity details

Category

Creative
Paid Media

Project type:

Ongoing Part Time

Duration:

Estimated hrs/week

20

Budget:

2000

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Applicants

Showing 4 of 72
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Jillian
Mcintosh

Creative Director | Former CD at The Farmer’s Dog
UI Designer
Visual Designer
Web Designer
Creative
Oxford, UK

Starter’s Message:

Hello! I'm thrilled to apply for the Meta Media Buyer position. With my background in digital marketing and a passion for innovative advertising strategies, I believe I would be a great fit for your team. I have experience in managing campaigns on platforms like Facebook and Instagram, and I'm eager to bring my skills to your innovative marketing team. I am excited to announce an opening for a talented Meta Media Buyer to become a vital part of our innovative marketing team. In this pivotal role, you will take charge of strategizing, executing, and optimizing advertising campaigns across Meta platforms, such as Facebook and Instagram.

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Your Application

Jillian
Mcintosh

Creative Director | Former CD at The Farmer’s Dog
UI Designer
Visual Designer
Web Designer

Person who makes everything work better than it did before you knew they existed and you definitely need them in your business all day, everyday.

Creative
Oxford, UK

Your Message:

Hello! I'm thrilled to apply for the Meta Media Buyer position. With my background in digital marketing and a passion for innovative advertising strategies, I believe I would be a great fit for your team. I have experience in managing campaigns on platforms like Facebook and Instagram, and I'm eager to bring my skills to your innovative marketing team. I am excited to announce an opening for a talented Meta Media Buyer to become a vital part of our innovative marketing team. In this pivotal role, you will take charge of strategizing, executing, and optimizing advertising campaigns across Meta platforms, such as Facebook and Instagram.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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