Lifecycle Retention Strategist (Project-Based) @ CBB

Published: January 24, 2026

Job description

We are looking for a Lifecycle Retention Strategist to design and optimize our customer retention system from first purchase to repeat, cross-sell, and subscription.

This role is focused on journey architecture and flow strategy, not day-to-day email or SMS sends. You will map, design, and optimize the full lifecycle experience, then hand off execution to our email/SMS team.

Experience Requirements

3+ years in DTC retention or lifecycle marketing

Strong understanding of customer psychology and buying behavior

Experience designing retention systems for scaling brands

Ability to think in flows, triggers, and sequencing

Comfortable working with operators and founders

Bonus: experience in beauty, wellness, or consumables

Applicants

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Jillian
Mcintosh

Creative Director | Former CD at The Farmer’s Dog
UI Designer
Visual Designer
Web Designer
Creative
Oxford, UK

Starter’s Message:

Hello! I'm thrilled to apply for the Meta Media Buyer position. With my background in digital marketing and a passion for innovative advertising strategies, I believe I would be a great fit for your team. I have experience in managing campaigns on platforms like Facebook and Instagram, and I'm eager to bring my skills to your innovative marketing team. I am excited to announce an opening for a talented Meta Media Buyer to become a vital part of our innovative marketing team. In this pivotal role, you will take charge of strategizing, executing, and optimizing advertising campaigns across Meta platforms, such as Facebook and Instagram.

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Your Application

Jillian
Mcintosh

Creative Director | Former CD at The Farmer’s Dog
UI Designer
Visual Designer
Web Designer

Person who makes everything work better than it did before you knew they existed and you definitely need them in your business all day, everyday.

Creative
Oxford, UK

Your Message:

Hello! I'm thrilled to apply for the Meta Media Buyer position. With my background in digital marketing and a passion for innovative advertising strategies, I believe I would be a great fit for your team. I have experience in managing campaigns on platforms like Facebook and Instagram, and I'm eager to bring my skills to your innovative marketing team. I am excited to announce an opening for a talented Meta Media Buyer to become a vital part of our innovative marketing team. In this pivotal role, you will take charge of strategizing, executing, and optimizing advertising campaigns across Meta platforms, such as Facebook and Instagram.

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