Head of Growth @ OBJKTS Jewelry

We’re looking for a strategic yet hands-on Head of Growth to own and scale our customer acquisition and retention engine.
You’ll work closely with our creative strategists and creative team to drive growth through performance marketing, testing, and data-led decision-making. You’ll be responsible for the performance of our paid social spend.

What You’ll Do
* Oversee paid acquisition across Meta, TikTok, Google, and Pinterest, working alongside with our creative strategists.
* Audit, optimize, and check inside Ads Manager regularly to ensure campaigns are set up correctly, aligned with strategy, and performing against KPIs
* Own and lead the creative strategy: identify winning angles, develop testing frameworks, and collaborate with influencers, UGC, content, and editing teams to launch new ads
* Analyze performance data and turn insights into actionable next steps across the full funnel
* Improve key metrics across CAC, LTV, ROAS, retention, conversion rate, and AOV
* Build and manage freelance or internal contributors as needed

* 7+ years of experience in growth or performance marketing for a DTC or e-commerce brand
* Strong working knowledge of Meta, TikTok Google and Pinterest ads manager — you don’t need to be executing everything, but you can jump in confidently to spot issues or guide improvements
* Deep understanding of creative strategy and ads partnership strategy and what makes an ad perform - from hook to format to iteration
* Proven ability to scale paid acquisition while maintaining healthy CAC:LTV
Bonus if you have
* Experience scaling a brand from low to mid 7 figures to £10M+ in revenue
* Built & scaled growth teams before