Brand Memory Strategist (CEP Focus) @ Sky and Sol

We are looking for a senior brand creative to own and protect Sky And Sol’s Category Entry Points.
This role is about building long term memory, not chasing short term performance.

You will be responsible for defining simple, repeatable moments that anchor Sky And Sol in the customer’s mind, especially around daily rituals like sunscreen use before leaving the house. You will write and refine short form video scripts designed for emotional recall and defend consistency over time.

You will work closely with performance and creative execution teams, but your responsibility is not volume or testing. Your responsibility is clarity, repetition, and memory encoding.

This is not a performance marketing role and not a high output copywriting role.

• 8 plus years experience in brand creative, brand strategy, or senior copy roles
• Proven experience building brand assets that ran consistently over long periods
• Deep understanding of how repetition and emotional cues drive memory and recall
• Experience working alongside performance teams without diluting brand integrity
• Strong written communication with restraint and precision
• Comfortable holding creative constant despite pressure to change