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Director of Brand and Social Strategy @ Mid-Day Squares
Published: December 17, 2025
Job description
What We Are Looking For
Senior experience leading brand, creative, or cultural strategy.
Proven ability to build culturally relevant brands, not just manage channels.
Strong creative taste with an instinct for what will resonate.
Comfortable operating as both strategist and executor.
Experience managing creators, freelancers, and external partners.
Performance-aware mindset without sacrificing brand integrity.
Clear point of view and confidence to make decisions.
How Success Is Measured
Growth in brand awareness and search interest.
Increases in impressions and engagement quality.
Cultural relevance and share of conversation.
Efficient use of budget relative to impact.
Consistency and strength of brand voice across touchpoints.
Senior experience leading brand, creative, or cultural strategy.
Proven ability to build culturally relevant brands, not just manage channels.
Strong creative taste with an instinct for what will resonate.
Comfortable operating as both strategist and executor.
Experience managing creators, freelancers, and external partners.
Performance-aware mindset without sacrificing brand integrity.
Clear point of view and confidence to make decisions.
How Success Is Measured
Growth in brand awareness and search interest.
Increases in impressions and engagement quality.
Cultural relevance and share of conversation.
Efficient use of budget relative to impact.
Consistency and strength of brand voice across touchpoints.
