Applicants: 72
Paid Social Creative Strategy @ Opascope
Published: November 10, 2025
Job description
You’ll collaborate with our agency team and a single client that’s open-minded, eager to test new ideas, and prioritizes performance over strict brand rules. Your initial focus will be on building and testing static ads, B-roll and voiceover storyboards, and/or UGC-style AI ads that speak to different customer personas. As we expand into new audiences beyond the current 55+ market, you’ll help us shape creative around these emerging personas —testing new angles, hooks, and messaging that connect with each group.
You’ll have access to a full library of client video assets, Motion Array for stock footage, and creative tools like ElevenLabs and Arc Ads to support AI-assisted production. You’ll also have access to AdNova (a creative analysis tool similar to Motion) as well as collaborate weekly with our Head of Paid Media to review creative performance, brainstorm new tests, and continuously refine your creative direction.
You should be comfortable creating static ads directly in Figma or Canva, or briefing designers effectively, and ideally experienced in short-form video assembly using CapCut or similar editors, or briefing video editors to bring your idea to life. Strong understanding of direct-response marketing, creative testing, and performance-driven storytelling is essential.
We’ll guide you through the first rounds of iterations and testing, but we value collaboration — so over time, we’ll look to you for creative feedback, market insights, and new ideas to push performance forward.
Experience Requirements
- Experience creating direct-response ads that drive measurable sales or conversions
- Experience working with subscription-based products or recurring revenue models
- Proficiency in Figma and Canva for designing or mocking up static ads
- Experience briefing and collaborating with graphic designers and video editors
- Familiarity with Motion or similar creative analysis and performance tools
- Strong understanding of performance creative principles—how to craft and test ads that convert
PREFERRED
- Ability to edit or assemble short-form videos using CapCut or similar light editing tools
- Experience in the travel space
