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Head of Growth @ Filterbaby
Published: November 7, 2025
Job description
Fast growing DTC company Filterbaby is looking for a A+ strong player for Head of Growth.
Experience: 10+ years in growth, performance marketing, or DTC scaling roles
We’re looking for a sharp, data-driven beast to lead Growth someone who lives and breathes numbers, moves fast, and knows how to scale with precision. You’ll own the full growth engine: strategy, execution, analytics, and optimization across all paid and organic channels with Meta as your playground and performance as your obsession.
What You’ll Do
Build and lead our growth strategy end-to-end from acquisition to retention.
Own paid media (Meta, Google, TikTok, YouTube, etc.) with relentless focus on ROAS, CPA, and LTV.
Run A/B tests across creatives, audiences, and funnels — then scale what works.
Partner with creative, product, and data teams to unlock new growth levers.
Deep dive into analytics dashboards daily uncover insights, pivot fast, and drive measurable outcomes.
Forecast, track, and report growth metrics with precision and transparency.
Experience: 10+ years in growth, performance marketing, or DTC scaling roles
We’re looking for a sharp, data-driven beast to lead Growth someone who lives and breathes numbers, moves fast, and knows how to scale with precision. You’ll own the full growth engine: strategy, execution, analytics, and optimization across all paid and organic channels with Meta as your playground and performance as your obsession.
What You’ll Do
Build and lead our growth strategy end-to-end from acquisition to retention.
Own paid media (Meta, Google, TikTok, YouTube, etc.) with relentless focus on ROAS, CPA, and LTV.
Run A/B tests across creatives, audiences, and funnels — then scale what works.
Partner with creative, product, and data teams to unlock new growth levers.
Deep dive into analytics dashboards daily uncover insights, pivot fast, and drive measurable outcomes.
Forecast, track, and report growth metrics with precision and transparency.
Experience Requirements
What You Bring
10+ years in high-growth DTC, eCommerce, or performance-driven environments. Min with brands 8 figures, 9 figures brands operated preferred.
Proven track record scaling Meta Ads profitably min $1M/mo spent
Expert-level understanding of data, attribution, and conversion funnels.
Channel Expansion - experience across Meta & Google and testing new channels for incrementality
P&L Ownership
Owns the P&L at 8 -9 figure DTC brand
Obsessed with experimentation, creative testing, and efficiency.
Exceptional analytical and communication skills — you think in numbers.
Bias for action, founder mentality, and a no-BS, results-first attitude.
You Are
A data sniper — numbers tell your story.
A creative executor — you move from strategy to launch in days, not months.
A leader and builder — can grow teams and systems from the ground up.
A growth machine — relentlessly curious, fast-moving, and ROI-obsessed.
10+ years in high-growth DTC, eCommerce, or performance-driven environments. Min with brands 8 figures, 9 figures brands operated preferred.
Proven track record scaling Meta Ads profitably min $1M/mo spent
Expert-level understanding of data, attribution, and conversion funnels.
Channel Expansion - experience across Meta & Google and testing new channels for incrementality
P&L Ownership
Owns the P&L at 8 -9 figure DTC brand
Obsessed with experimentation, creative testing, and efficiency.
Exceptional analytical and communication skills — you think in numbers.
Bias for action, founder mentality, and a no-BS, results-first attitude.
You Are
A data sniper — numbers tell your story.
A creative executor — you move from strategy to launch in days, not months.
A leader and builder — can grow teams and systems from the ground up.
A growth machine — relentlessly curious, fast-moving, and ROI-obsessed.
