Suzanne Ballas

I grow organic and paid search together for enterprise brands, using the overlap between SEO and paid media to improve rankings, traffic, and ROI.

Suzanne is a seasoned SEO Director with over 13 years of experience in enhancing organic and paid channel growth for enterprise and mid-sized brands like Heatonist and Anne Cole. Her dual expertise in SEO and paid media informs a performance-driven approach, resulting in substantial improvements in keyword rankings, traffic, and engagement. At Moving Traffic Media, Suzanne drove non-branded organic traffic for Anne Cole, leading to a 44% increase in overall keyword rankings and securing page 1 rankings for new content initiatives.