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Staci Lucash

$
65
/hr

StaciLucash

I build brand messaging and content programs across digital and print, driving product adoption through campaigns that stay cohesive everywhere.
Content Marketer
Copywriter
Brand Marketer
Content marketer and brand strategist | Sam's Club
Content & Organic
United States
, 
Oakland
0 (0 Reviews)
Available
21-40

Freelance

/hour

$000

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/month

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StaciLucash

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Overview

Staci is a seasoned content marketer and brand strategist known for crafting cohesive, high-impact messaging across digital and print platforms. With experience leading key initiatives at Sam’s Club, she drove user adoption for the Scan & Go app, achieving an average of 1,500 daily installs and doubled member sign-ins during the promotion. At Sam’s Club’s retail media network, she established and led a content team, enhancing digital experiences through strategic brand training and streamlined processes, successfully executing over 4,200 projects for 300+ brands in 2024.

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  • Brands driving adoption of a new product
  • Companies needing digital and print cohesion
  • Retailers building content programs
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Selected Freelancer:

Staci Lucash

I build brand messaging and content programs across digital and print, driving product adoption through campaigns that stay cohesive everywhere.

Content Marketer
Copywriter
Brand Marketer

Staci is a seasoned content marketer and brand strategist known for crafting cohesive, high-impact messaging across digital and print platforms. With experience leading key initiatives at Sam’s Club, she drove user adoption for the Scan & Go app, achieving an average of 1,500 daily installs and doubled member sign-ins during the promotion. At Sam’s Club’s retail media network, she established and led a content team, enhancing digital experiences through strategic brand training and streamlined processes, successfully executing over 4,200 projects for 300+ brands in 2024.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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