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Shannen Olan

$
95
/hr

ShannenOlan

I lead organic social and influencer for DTC brands, growing communities and creator programs that turn followers into real customers.
Social Media Manager
Influencer Marketer
Content Creator
Director of Community running organic social and influencer | Homesick
Content & Organic
United States
, 
Boca Raton
0 (0 Reviews)
Available
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ShannenOlan

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Overview

Shannen is a seasoned Director of Community at Win Brands Group, where she expertly manages organic social media and influencer marketing for popular direct-to-consumer brands, including Homesick Candles and Gravity Blankets. At Dormify, she elevated their Instagram presence from 15K to 215K followers, showcasing her strategic prowess in social channels, PR, and influencer campaigns. Shannen excels in crafting unique brand narratives that resonate with target audiences, consistently driving significant engagement and revenue growth.

Best Fit For
  • DTC brands growing an organic community
  • Companies building creator programs
  • Brands turning followers into customers
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Selected Freelancer:

Shannen Olan

I lead organic social and influencer for DTC brands, growing communities and creator programs that turn followers into real customers.

Social Media Manager
Influencer Marketer
Content Creator

Shannen is a seasoned Director of Community at Win Brands Group, where she expertly manages organic social media and influencer marketing for popular direct-to-consumer brands, including Homesick Candles and Gravity Blankets. At Dormify, she elevated their Instagram presence from 15K to 215K followers, showcasing her strategic prowess in social channels, PR, and influencer campaigns. Shannen excels in crafting unique brand narratives that resonate with target audiences, consistently driving significant engagement and revenue growth.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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True Classic

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Project Scope

Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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