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Sarah Kwak

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150
/hr

SarahKwak

I lead omni-channel creative and marketing, building the performance creative playbooks that make in-house teams faster and more effective.
Chief Marketing Officer
Performance Creative Lead
Creative Director
Omni-channel creative and marketing exec | The Honest Company, Revolve
Marketing Strategy & Brand
United States
, 
Los Angeles
0 (0 Reviews)
Available
21-40

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/hour

$000

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SarahKwak

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Overview

Sarah is a seasoned Omni-Channel Creative and Marketing executive with over two decades of impactful experience in performance marketing, brand design, and creative storytelling. At RealEyes Digital, she crafted a performance creative playbook, enhancing efficiency and driving successful outcomes for brands like Revolve and FabFitFun. As the Chief Marketing Officer at Lady M Confections, Sarah launched a new gifting vertical, significantly boosting revenue through innovative partnerships, including a collaboration with Netflix. Her leadership at The Honest Company saw the successful launch of Honest Beauty’s first retail location, exemplifying her ability to merge creative vision with business objectives.

Best Fit For
  • In-house teams needing to move faster
  • Brands building performance creative playbooks
  • Companies unifying creative across channels
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Art Direction
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Sarah Kwak

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Start a project

Selected Freelancer:

Sarah Kwak

I lead omni-channel creative and marketing, building the performance creative playbooks that make in-house teams faster and more effective.

Chief Marketing Officer
Performance Creative Lead
Creative Director

Sarah is a seasoned Omni-Channel Creative and Marketing executive with over two decades of impactful experience in performance marketing, brand design, and creative storytelling. At RealEyes Digital, she crafted a performance creative playbook, enhancing efficiency and driving successful outcomes for brands like Revolve and FabFitFun. As the Chief Marketing Officer at Lady M Confections, Sarah launched a new gifting vertical, significantly boosting revenue through innovative partnerships, including a collaboration with Netflix. Her leadership at The Honest Company saw the successful launch of Honest Beauty’s first retail location, exemplifying her ability to merge creative vision with business objectives.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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Flat Free

Project Scope

Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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