Sarah Walters is a Creative Strategist and Paid Social Growth Specialist who leads end-to-end ad creative for high-growth brands across e-commerce, subscription, and tech. She oversees creative direction, copywriting, and design for performance ads, with a proven track record of producing scroll-stopping content that drives measurable results across video, static, and motion formats. Prior to her work in paid social, Sarah was a designer for the better part of a decade, specializing in fashion and beauty before fully transitioning into performance marketing. She has partnered with brands like Quince, Spanx, Everand, MyCube, Ivy City, and Maximus Tribe. Helping each identify wasted spend, refine creative strategy, and scale profitably through data-driven testing and iteration. Sarah is passionate about blending creativity with performance, using insights from consumer behavior, data, and design to craft ads that not only look beautiful but also convert.