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Romea Mirzani

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175
/hr

RomeaMirzani

I lead growth and marketing for CPG, toy, and content brands across DTC, Amazon, Walmart, and Target, turning startups into recognizable names.
Head of Growth
Chief Marketing Officer
Performance Creative Lead
Growth and marketing exec for CPG and toys | Fabletics, TechStyle, MGA
Marketing Strategy & Brand
United States
, 
Los Angeles
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Available
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Overview

Romea is a seasoned Head of Growth and Chief Marketing Officer, specializing in driving significant revenue growth for global CPG, toys, and content brands in DTC and retail spaces like Amazon, Walmart, and Target. With a proven track record at subscription giants such as TechStyle and Fabletics, she excels in turning start-ups into household names, leveraging data and strategic testing. Her expertise in optimizing ecommerce experiences has led to impressive results, including a 170% revenue increase and enhanced customer engagement through effective media strategies and website optimizations.

Best Fit For
  • CPG and toy brands selling across retailers
  • Companies scaling on Amazon, Walmart, and Target
  • Startups becoming recognizable names
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Adobe Commerce (Magento)
Adobe Analytics
Adobe Premiere Pro
Amazon Seller Central
Amazon Web Services (AWS)
Attentive
Asana
Basecamp
Bigquery
Canva
CapCut
Crazy Egg
Figma
Disco
Dynamic Yield
Friendbuy
FullStory
Gatsby
Google Analytics
Looker
HubSpot
Klaviyo
Meta Business Suite
Optimizely
Outbrain
Shopify Plus
Salesforce
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Unbounce
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AppLovin
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ChatGPT
Claude
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Tapcart
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Sprout Social
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Smile
Reviews io
Referral Candy
Criteo
Dash Hudson
Gemini
Grin
Hotjar
Impact
Judge Me
Triple Whale
Tolstoy
Tableau

A/B Testing
Ad Design
Account Management
Affiliate Marketing
Amazon E-Commerce
Amazon PPC
Artificial Intelligence
Audience Building
Audience Segmentation
Business Strategy
Campaign Management
Campaign Strategy
Content Strategy
Conversion Rate Optimization (CRO)
Data Analytics
Data Insights
Digital Marketing
Digital Strategy
Growth Strategy
TikTok Ads
Social Media Marketing
Leadership
Paid Social
Performance Marketing
Pinterest Ads
Customer Acquisition Strategy
Paid Search (Google & Bing)
Performance Creative
AI Automation
AI Strategy
Brand Marketing
CRM Strategy
Marketing Strategy
Meta Ads (Facebook & Instagram)

Apparel & Accessories
Footwear
Health & Beauty
Consumer Electronics
Home & Garden
Food & Beverage
Toys & Games
Pet Supplies
Baby & Kids Products
Jewelry & Watches
Art & Collectibles
Subscription Boxes
Dropshipping & Wholesale
Agency
Sexual Wellness
Handmade & Custom Goods
Sports & Outdoor Equipment
Media & Entertainment
Mental Health & Wellness

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Selected Freelancer:

Romea Mirzani

I lead growth and marketing for CPG, toy, and content brands across DTC, Amazon, Walmart, and Target, turning startups into recognizable names.

Head of Growth
Chief Marketing Officer
Performance Creative Lead

Romea is a seasoned Head of Growth and Chief Marketing Officer, specializing in driving significant revenue growth for global CPG, toys, and content brands in DTC and retail spaces like Amazon, Walmart, and Target. With a proven track record at subscription giants such as TechStyle and Fabletics, she excels in turning start-ups into household names, leveraging data and strategic testing. Her expertise in optimizing ecommerce experiences has led to impressive results, including a 170% revenue increase and enhanced customer engagement through effective media strategies and website optimizations.

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True Classic

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Flat Free

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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True Classic

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Fee Structure

Flat Free

Project Scope

Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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