$
90
/hr

ReedNaliboff

I lead marketing as a CMO who ties brand strategy to financial goals, managing multimillion-dollar budgets across omnichannel.
Brand Marketer
CMO aligning brand strategy with financial goals | QALO, Solo Brands
Marketing Strategy & Brand
United States
, 
San Diego
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ReedNaliboff

Overview

Reed is a seasoned marketing expert and current Chief Marketing Officer with a strong track record in aligning strategic initiatives with financial objectives to drive growth. Specializing in brand development and data-driven strategies, Reed manages multi-million-dollar budgets and directs omni-channel marketing for optimal brand impact.

Reed successfully led a high-growth strategy for ISLE Surf & SUP, achieving over 150% YoY growth and managing over $6M in paid media. Additionally, Reed revitalized Pier 1 Imports as a direct-to-consumer brand post-bankruptcy, generating $19.2 million in revenue within four months and directing the full marketing strategy. Reed's leadership extends to establishing the Kynship brand identity, fostering partnerships with well-known brands, and driving content-driven revenue with influencers.

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