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Pratham Bengani

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70
/hr

PrathamBengani

I scale D2C brands on Amazon and marketplaces, running the P&L, ad strategy, and retention work that grows ARR without wrecking margins.
Amazon Marketer
Head of Retention
Head of Growth
Marketplace lead scaling D2C brands on Amazon | Mosaic Wellness
Retail & Marketplace
India
, 
Kolkata
0 (0 Reviews)
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Overview

Pratham has expertly guided marketplace and D2C growth, notably scaling Mosaic Wellness's Amazon PnL beyond $8 million ARR with a 27% TACOS and driving Innovist's revenues to $5 million ARR. Leveraging his experience as a fractional leader for brands like Inde Wild, he optimized sales channels and ad strategies to boost conversion rates and organic search positions. His strategic focus on retention at Be Bodywise increased M0-M3 retention from 32% to 45%, emphasizing user engagement and expectation management through innovative product education and incentives. Pratham specializes in executing impactful marketplace and D2C strategies.

Best Fit For
  • D2C brands running an Amazon P&L
  • Companies growing ARR without losing margin
  • Marketplace sellers improving retention
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Selected Freelancer:

Pratham Bengani

I scale D2C brands on Amazon and marketplaces, running the P&L, ad strategy, and retention work that grows ARR without wrecking margins.

Amazon Marketer
Head of Retention
Head of Growth

Pratham has expertly guided marketplace and D2C growth, notably scaling Mosaic Wellness's Amazon PnL beyond $8 million ARR with a 27% TACOS and driving Innovist's revenues to $5 million ARR. Leveraging his experience as a fractional leader for brands like Inde Wild, he optimized sales channels and ad strategies to boost conversion rates and organic search positions. His strategic focus on retention at Be Bodywise increased M0-M3 retention from 32% to 45%, emphasizing user engagement and expectation management through innovative product education and incentives. Pratham specializes in executing impactful marketplace and D2C strategies.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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