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Piotr Kuczynski

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150
/hr

PiotrKuczynski

I run product and operations for consumer brands across Amazon, Shopify, and retail, cutting marketing costs while raising ROAS and order value.
Chief Executive Officer
Head of Technology
Product Manager
Chief Product and Operating Officer | Ombre, Winc, Thrive Market
Marketing Strategy & Brand
United States
, 
New York
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PiotrKuczynski

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Overview

Piotr is Ombre's Chief Product & Operating Officer, steering the company’s operations across Amazon, Shopify, and retail strategies. At Ombre, he reduced marketing expenses by 64% while substantially increasing return on ad spend and average order value. Previously, Piotr held pivotal roles at Winc and Thrive Market, where he improved conversions significantly and optimized operational processes. His expertise lies in driving efficiency from inception to execution, consistently realizing brand growth and potential.

Best Fit For
  • Brands selling across Amazon, Shopify, and retail
  • Companies with bloated marketing costs
  • Consumer brands raising ROAS and order value
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Amazon Seller Central
Amazon Web Services (AWS)
Elevar
Excel
Google Tag Manager
Google Merchant Center
Google Search Console
Hotjar
Klaviyo
Kno
Meta Business Suite
Octane AI
Rebuy
Recharge
Reviews io
Unbounce
Triple Whale
Shopify Plus
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A/B Testing
Agile Frameworks (Scrum & Kanban)
Amazon E-Commerce
Artificial Intelligence
Bootstrapping
Cohort Analysis
Conversion Rate Optimization (CRO)
Customer Journey Mapping
Data Analytics
Digital Strategy
Digital Transformation
Leadership
Management
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Product Management
Software Development Lifecycle (SDLC)
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Food & Beverage
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Selected Freelancer:

Piotr Kuczynski

I run product and operations for consumer brands across Amazon, Shopify, and retail, cutting marketing costs while raising ROAS and order value.

Chief Executive Officer
Head of Technology
Product Manager

Piotr is Ombre's Chief Product & Operating Officer, steering the company’s operations across Amazon, Shopify, and retail strategies. At Ombre, he reduced marketing expenses by 64% while substantially increasing return on ad spend and average order value. Previously, Piotr held pivotal roles at Winc and Thrive Market, where he improved conversions significantly and optimized operational processes. His expertise lies in driving efficiency from inception to execution, consistently realizing brand growth and potential.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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Project Scope

Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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