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Philip Pirkovic

$
125
/hr

PhilipPirkovic

I build brand positioning and campaigns for consumer brands, working where culture and commerce meet so a brand means something before it sells.
Brand Marketer
Brand marketer working at culture and commerce | Shinola, Google
Marketing Strategy & Brand
United States
, 
Detroit
0 (0 Reviews)
Available
21-40

Freelance

/hour

$000

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/month

$0000

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PhilipPirkovic

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Overview

Philip is a seasoned brand marketer with over 12 years of experience at the intersection of culture, creativity, and commerce. At Shinola, he elevated the brand's modern American lifestyle positioning by developing impactful campaigns and redefining its creative platform. Previously, Philip worked at Google and top agencies like Mother New York and EVB, where he crafted strategic campaigns for brands like Venmo and Bumble, ensuring clarity and purpose in a competitive market.

Best Fit For
  • Brands that sell but don't mean anything yet
  • Companies building cultural relevance
  • Consumer brands redefining a creative platform
Notable Experience
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Asana
Figma

Brand Marketing
Brand Positioning
Brand Partnerships
Brand Ambassadors
Campaign Strategy
Content Strategy
Creative Briefing
Creative Direction
Creative Production
Creative Strategy
Experiential Marketing
Influencer Marketing
Instagram (Organic)
Marketing Strategy

Food & Beverage
Health & Beauty
Jewelry & Watches
Digital Products
Consumer Technology
Alcohol
Media & Entertainment
Online Dating Services
Restaurants & Hospitality

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Selected Freelancer:

Philip Pirkovic

I build brand positioning and campaigns for consumer brands, working where culture and commerce meet so a brand means something before it sells.

Brand Marketer

Philip is a seasoned brand marketer with over 12 years of experience at the intersection of culture, creativity, and commerce. At Shinola, he elevated the brand's modern American lifestyle positioning by developing impactful campaigns and redefining its creative platform. Previously, Philip worked at Google and top agencies like Mother New York and EVB, where he crafted strategic campaigns for brands like Venmo and Bumble, ensuring clarity and purpose in a competitive market.

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True Classic

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Flat Free

Project Scope

Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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Basic Information

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True Classic

Payment and timeline

Fee Structure

Flat Free

Project Scope

Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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