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Mona Weiss

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$
100
/hr

MonaWeiss

I lead performance creative for mobile, gaming, and eCommerce brands, building ad strategies that scale spend without letting returns slide.
Creative Director
Performance Creative Lead
Creative Director for performance advertising | Disney, EA, Zynga
Creative
United States
, 
Cleveland
0 (0 Reviews)
Available
21-40

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$000

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MonaWeiss

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Overview

Mona is a seasoned Creative Director specializing in performance advertising with over 15 years in mobile, gaming, and e-commerce sectors. She has crafted and executed high-performing ad strategies for brands like Crunchyroll, Jam City, and Pixelberry. At Consumer Acquisition, she led a team to increase a fashion game's revenue by 220% through innovative ad concepts. Her leadership at _Design Home_ drove a 70% ROAS increase by optimizing creative strategies on Meta. Mona's launch campaign for Ink Games resulted in a 40% lead increase, showcasing her prowess in collaborative, data-driven creative direction.

Best Fit For
  • Mobile and gaming brands scaling user acquisition
  • Companies whose returns slip as spend grows
  • Brands needing high-performing ad strategy
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Mona Weiss

I lead performance creative for mobile, gaming, and eCommerce brands, building ad strategies that scale spend without letting returns slide.

Creative Director
Performance Creative Lead

Mona is a seasoned Creative Director specializing in performance advertising with over 15 years in mobile, gaming, and e-commerce sectors. She has crafted and executed high-performing ad strategies for brands like Crunchyroll, Jam City, and Pixelberry. At Consumer Acquisition, she led a team to increase a fashion game's revenue by 220% through innovative ad concepts. Her leadership at _Design Home_ drove a 70% ROAS increase by optimizing creative strategies on Meta. Mona's launch campaign for Ink Games resulted in a 40% lead increase, showcasing her prowess in collaborative, data-driven creative direction.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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