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Megan Moran

$
150
/hr

MeganMoran

I build influencer programs for emerging brands from the ground up, turning creator partnerships into a primary new-customer channel.
Influencer Marketer
Influencer marketer building programs for emerging brands | Grove, Lalo
Influencer, Affiliate & PR
United States
, 
Sausalito
0 (0 Reviews)
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1-10

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MeganMoran

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Overview

Megan is a seasoned influencer marketer with over a decade of experience, known for establishing top-performing influencer programs for emerging brands. At Grove Collaborative, she developed and led a flagship influencer initiative that became the primary channel for new customer acquisition, launching successful campaigns like the "Live A Day Without Plastic Challenge." Megan currently heads the influencer program at Lalo, contributing significantly to its launch at Target by crafting one of the company's most effective marketing channels.

Best Fit For
  • Emerging brands with no influencer program
  • Companies wanting creators as a primary channel
  • Startups launching their first creator campaigns
Notable Experience
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Asana
Canva
Figma
ChatGPT
Claude
Impact
Later
Shopify

Influencer Marketing
Customer Acquisition Strategy
Marketing Strategy
Affiliate Marketing
Brand Partnerships

Home & Garden
Health & Beauty
Baby & Kids Products
Pet Supplies
Subscription Boxes
Sexual Wellness
3rd Party Retailers (Online & Physical)
Food & Beverage
Healthcare

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Megan Moran

I build influencer programs for emerging brands from the ground up, turning creator partnerships into a primary new-customer channel.

Influencer Marketer

Megan is a seasoned influencer marketer with over a decade of experience, known for establishing top-performing influencer programs for emerging brands. At Grove Collaborative, she developed and led a flagship influencer initiative that became the primary channel for new customer acquisition, launching successful campaigns like the "Live A Day Without Plastic Challenge." Megan currently heads the influencer program at Lalo, contributing significantly to its launch at Target by crafting one of the company's most effective marketing channels.

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True Classic

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Flat Free

Project Scope

Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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True Classic

Payment and timeline

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Flat Free

Project Scope

Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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