Matt Jones is a freelance Head of Growth, Media Buyer, and Creative Strategist for e-commerce and CPG brands. He's run his own agency for 11 years, long enough to have scaled brands across CPG, DTC, and Amazon through every major shift in the ad platforms. Meta has even tapped him directly to consult on its own ad products.

Matt's specialty is fast and profitable e-commerce scale. He rescued the Firestone Walker and 805 e-commerce store from an underwater 0.85 ROAS to 8.12 while doubling revenue, took Goated Golf from a 1.62 ROAS to 7.60 at 3.5x the volume, and cut Stepladder Creamery's subscription CAC from $121 to $43. He's also driven raw scale — growing Texas Lone Star Tamales from $10K to $2.5 million a month in eight months — and, as the digital right hand to Firestone Walker's CMO, helped make 805 Beer California's #1 craft beer.

Matt's passion is helping brands leverage consumer psychology, data and AI. You'll find him golfing or surfing on the weekends.