Madison is a highly motivated 360 creative director with 10+ years of graphic design experience. She has a strong track record of improving ecommerce performance, collaborating cross-functionally, leading creative teams, managing multi-channel campaigns, strengthening brand consistency, and guiding rebrands. Before joining Starters, Madison spent 4.5 years at RoseSkinCo, a DTC beauty tech brand, where she helped increase this past April’s conversion rate by 53% year over year. During her time there, she also focused on building scalable design systems and bringing key channels in-house, saving the brand thousands of dollars each month. Madison is passionate about blending thoughtful aesthetics with measurable results, and she especially enjoys working on projects in the beauty, wellness, lifestyle, and food spaces.