Lewis Mustoe

I run retail media and marketplace advertising across Amazon and Walmart, managing complex campaigns and large catalogs for consumer brands.

Lewis is a seasoned digital advertising and eCommerce specialist with extensive expertise in retail media and marketplace advertising. He began his career at Franklin Sports, driving direct-to-consumer advertising initiatives and growing B2B retail partnerships with major brands like Amazon and Walmart. At Teikametrics, Lewis managed complex ad campaigns for over 25 brands, optimizing six-figure budgets and large product catalogs, and later transitioned to The LEGO Group to lead global Amazon search strategy. His analytical prowess has driven impactful strategies at Land's End, leveraging SQL and PowerBI to enhance data insights and budget allocation, consistently maintaining high ROAS.