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Leslie Phol

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75
/hr

LesliePhol

I build D2C email and SMS retention strategies, using customer data to lift revenue, return rates, and engagement across the lifecycle.
CRM Marketer
Graphic Designer
Copywriter
CRM manager building D2C email and SMS retention strategies
Retention & CRM
United States
, 
Los Angeles
0 (0 Reviews)
Available
21-40

Freelance

/hour

$000

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LesliePhol

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Overview

Leslie serves as the CRM Marketing Manager at Confirmed360, expertly crafting data-driven, customer-centric retention strategies in D2C email and SMS marketing. With experience across diverse industries like apparel, alcohol, cosmetics, and entertainment, Leslie consistently boosts email and SMS revenue, returning customer rates, and average order values (AOV) for clients.

In a notable project with an organic cosmetics brand, Leslie developed a foundation color-match quiz that increased lead capture and conversion rates, resulting in significant list growth and reduced customer returns within three months.

Best Fit For
  • D2C brands lifting revenue from owned channels
  • Companies with high return rates
  • Brands needing lifecycle built on customer data
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Leslie Phol

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Selected Freelancer:

Leslie Phol

I build D2C email and SMS retention strategies, using customer data to lift revenue, return rates, and engagement across the lifecycle.

CRM Marketer
Graphic Designer
Copywriter

<p>Leslie serves as the CRM Marketing Manager at Confirmed360, expertly crafting data-driven, customer-centric retention strategies in D2C email and SMS marketing. With experience across diverse industries like apparel, alcohol, cosmetics, and entertainment, Leslie consistently boosts email and SMS revenue, returning customer rates, and average order values (AOV) for clients.</p><p>In a notable project with an organic cosmetics brand, Leslie developed a foundation color-match quiz that increased lead capture and conversion rates, resulting in significant list growth and reduced customer returns within three months.</p>

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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