Kristi Garced

I lead copy teams and define brand voice for retail and fashion brands, then make that voice consistent across every channel it shows up in.

Kristi is a seasoned copywriter and creative leader with a robust background in journalism, adept at crafting compelling narratives across diverse industries such as retail, fashion, and tech. She has successfully led copy teams for notable brands like David Yurman, Walmart, and Michael Kors, defining and refining their unique voices. At Stash, she elevated the brand's tone on social media, making complex financial topics accessible and engaging, which increased followers by 8.9% over a month. Kristi excels in collaboration, bringing enthusiasm and strategic vision to every project.