Kelly is a designer and creative strategist helping ecommerce brands turn strong ideas into cohesive, high-performing visual systems. Kelly grows e-commerce brands with: - Visual identity design that builds instant recognition and trust - Cohesive brand direction and design across channels (packaging, OOH, events, digital, social, email, etc) - Campaign creative and product storytelling for launches and promotions - High-converting ad creative for paid social and organic social content that drives engagement - Email designs that improve retention and lifecycle performance Previously, she got her start on the founding team at Viv for your V, where she defined brand identity and marketing strategy for a fast-moving consumer startup. That foundation continues to inform her work today: building sharp, cohesive, community- and conversion-minded creative for modern e-commerce brands. Kelly’s work sits at the intersection of design and performance, where strong visuals don’t just look good, they drive growth.