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Katie Bensimon

$
200
/hr

KatieBensimon

I lead brand and growth marketing for beverage and lifestyle brands across DTC, retail, and on-premise, building cultural relevance into revenue.
Brand Marketer
Content Marketer
Chief Marketing Officer
Brand marketer leading brand and growth for beverage and lifestyle
Marketing Strategy & Brand
United States
, 
Los Angeles
0 (0 Reviews)
Available
21-40

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/hour

$000

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Overview

**Katie** is a seasoned marketing consultant and former brand leader with a track record of driving cultural relevance and significant growth for consumer brands. Her leadership in brand and growth marketing for companies like Ghia and Old Pal spans DTC, retail, and on-premise, achieving impressive results such as 75% YoY revenue growth and a 25% market share increase. By combining creative vision with data-driven strategies, she collaborates closely with founders to enhance positioning and scale performance, earning recognition from Fast Company and Forbes. As a fractional CMO, her approach continues to shape and elevate consumer brands.

Best Fit For
  • Beverage brands selling across DTC and retail
  • Companies building cultural relevance
  • Lifestyle brands growing revenue and share
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Asana
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Figma
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Instacart
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Motion
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Okendo
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Selected Freelancer:

Katie Bensimon

I lead brand and growth marketing for beverage and lifestyle brands across DTC, retail, and on-premise, building cultural relevance into revenue.

Brand Marketer
Content Marketer
Chief Marketing Officer

**Katie** is a seasoned marketing consultant and former brand leader with a track record of driving cultural relevance and significant growth for consumer brands. Her leadership in brand and growth marketing for companies like Ghia and Old Pal spans DTC, retail, and on-premise, achieving impressive results such as 75% YoY revenue growth and a 25% market share increase. By combining creative vision with data-driven strategies, she collaborates closely with founders to enhance positioning and scale performance, earning recognition from Fast Company and Forbes. As a fractional CMO, her approach continues to shape and elevate consumer brands.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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