Jessica Park

I lead brand and growth for premium consumer brands as a fractional CMO, from repositioning through the campaign and category launches that follow.

Jessica is a highly skilled fractional CMO and brand marketer with over 15 years of experience leading marketing teams at top consumer and retail brands, including Away, Estée Lauder Companies, and Maiden Home. As an independent consultant, she partners with startups, providing expertise in brand strategy and marketing execution. At Maiden Home, she reinvigorated growth through strategic brand repositioning and innovative marketing approaches. At Away, she expanded brand awareness and launched new product categories, resulting in significant revenue growth beyond core products. Jessica excels in creating strong emotional brand connections and driving business impact through strategic partnerships and data-driven insights.