Jessica Christiansen

I lead paid media teams for retail brands, turning underperforming accounts into profitable ones through analysis and execution.

<p>Jessica is a seasoned team leader and performance marketer with over 13 years of expertise in customer acquisition and digital marketing. At Nordstrom, she directs strategy and execution for the Paid Media team, and has a track record of turning underperforming accounts into profitable ventures. Her analytical skills have propelled new customer acquisition efforts to exceed $1M annually for various high-growth companies.</p><p>In a notable case with Williams Sonoma, Jessica’s data-driven approach helped generate over $7 million in annual revenue through tailored media campaigns. For brands like Birdies and Fashion Nova, her strategies have significantly boosted return on ad spend and decreased customer acquisition costs by leveraging targeted, platform-specific tactics. With a Master's in Communication and multiple awards from Yahoo, INC., Jessica consistently delivers top-performing results.</p>