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James Joseph-Mills

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100
/hr

JamesJoseph-Mills

I act as a fractional CMO for DTC brands, building go-to-market strategy and staying hands-on through execution from launch to eight figures.
Chief Marketing Officer
Chief Executive Officer
Head of Growth
Fractional CMO launching and scaling DTC brands to eight figures
Marketing Strategy & Brand
United States
, 
Los Angeles
0 (0 Reviews)
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JamesJoseph-Mills

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Overview

James is a seasoned fractional CMO and CEO with 15 years of expertise in scaling high-growth brands and devising go-to-market strategies. He has successfully launched direct-to-consumer brands from inception to eight-figure revenues and achieved a 120% revenue increase for a luxury hospitality company. James balances leadership with hands-on execution, consistently driving substantial revenue growth across media, e-commerce, and hospitality sectors.

Best Fit For
  • DTC brands launching and needing a CMO
  • Founders wanting strategy plus hands-on execution
  • Brands scaling toward eight figures
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Shopify Plus
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Klaviyo

Digital Marketing
Performance Marketing
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James Joseph-Mills

I act as a fractional CMO for DTC brands, building go-to-market strategy and staying hands-on through execution from launch to eight figures.

Chief Marketing Officer
Chief Executive Officer
Head of Growth

James is a seasoned fractional CMO and CEO with 15 years of expertise in scaling high-growth brands and devising go-to-market strategies. He has successfully launched direct-to-consumer brands from inception to eight-figure revenues and achieved a 120% revenue increase for a luxury hospitality company. James balances leadership with hands-on execution, consistently driving substantial revenue growth across media, e-commerce, and hospitality sectors.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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Project Scope

Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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