Isamar Batista

I run digital marketing for beauty, wellness, and lifestyle brands, driving engagement and revenue through social and lifecycle work.

<p>**Isamar** is the Founder and Marketing Director of **ISA MKT Solutions**, a digital marketing agency focused on beauty, wellness, and lifestyle brands. With 14 years in digital marketing, she has driven engagement and revenue growth for renowned brands like **JLo Beauty** and **Skin Laundry**. As a former **VP of Marketing & CRM** at **ShoeDazzle** and **Scentbird**, she enhanced customer lifecycle strategies to boost growth.</p><p>At **Skura Style**, Isamar improved paid social performance, leading to a 72% lift in click-through rates. Her strategic work at **ShoeDazzle** increased average order value and generated $5 million in revenue. She also transformed **Eva Mendes’** Instagram into a powerful brand ecosystem, growing the following to 6.8 million and achieving over 30 million monthly impressions.</p>