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Evan Shumeyko

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250
/hr

EvanShumeyko

I build customer experience functions for consumer brands, using technology and content to scale support without losing the human part of it.
CX Director
Head of Experience building CX teams | The Farmer's Dog, Ogilvy
Retention & CRM
United States
, 
New York
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EvanShumeyko

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With an extensive background in customer experience, Evan leads as Head of Experience at Kinship, utilizing technology and content to enhance pets' lives. Formerly, he directed customer experience at The Farmer's Dog, managing a team of over 225 and driving CX strategy. Evan also pioneered Ogilvy & Mather's strategy practice, contributing over $10M annually by addressing key branding challenges for elite clients. His work at American Express, Southwest Airlines, and other major brands underscores his ability to empower employees to deliver meaningful customer interactions.

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  • Consumer brands building a CX function
  • Companies scaling support without losing warmth
  • Brands using content to improve experience
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Evan Shumeyko

I build customer experience functions for consumer brands, using technology and content to scale support without losing the human part of it.

CX Director

With an extensive background in customer experience, Evan leads as Head of Experience at Kinship, utilizing technology and content to enhance pets' lives. Formerly, he directed customer experience at The Farmer's Dog, managing a team of over 225 and driving CX strategy. Evan also pioneered Ogilvy & Mather's strategy practice, contributing over $10M annually by addressing key branding challenges for elite clients. His work at American Express, Southwest Airlines, and other major brands underscores his ability to empower employees to deliver meaningful customer interactions.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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