DavidTrau

I run growth marketing for DTC brands with a creative and brand strategy background, across Fortune 500 and hyper-growth startups.
Growth marketing manager | Fabletics, Dr. Squatch, Allbirds
Paid Media
, 
Chicago
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$000

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Overview

David is an independent cross-collaborator and results-driven growth marketing manager at DTCo with a background in creative and brand strategy. David has worked at agencies supporting Fortune 500 companies and hyper-growth startups like Seed, Coterie, and Vuori. In these roles, he developed, pitched, and managed full-funnel sequential retargeting campaign strategies, leveraging direct-to-site and content marketing funnels. He successfully managed over $1M per month in media spend across social, search, and native platforms to scale profitable customer acquisition. Deeply passionate about customer experience, loyalty and consumer psychology, David is working with brands on Consumer Journey Optimization. His focus is on ensuring that everything leading up to a purchase prepares the customer for an exceptional product experience, resulting in happier, more loyal, and valuable customers.

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