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Cole Kennedy

$
140
/hr

ColeKennedy

I lead in-house creative teams across everything from TV spots to packaging, keeping one brand voice as a company grows past its first product.
Creative Director
Copywriter
Creative Director building brand from TV spots to print | Burrow
Creative
United States
, 
Brooklyn
0 (0 Reviews)
Available
21-40

Freelance

/hour

$000

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ColeKennedy

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Overview

Cole is the Creative Director at Burrow, expertly guiding the in-house team in creating diverse projects from TV commercials to printed materials. With a solid background as a copywriter, he has contributed to renowned brands like Yves Saint Laurent and Brooklinen. At Burrow, Cole played a pivotal role in evolving the brand from a modular sofa start-up to a comprehensive home furniture destination, crafting a distinctive visual identity and spearheading marketing for a wide range of products.

Best Fit For
  • Brands expanding past their first product line
  • Companies whose channels look disconnected
  • Teams needing in-house creative leadership
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Selected Freelancer:

Cole Kennedy

I lead in-house creative teams across everything from TV spots to packaging, keeping one brand voice as a company grows past its first product.

Creative Director
Copywriter

Cole is the Creative Director at Burrow, expertly guiding the in-house team in creating diverse projects from TV commercials to printed materials. With a solid background as a copywriter, he has contributed to renowned brands like Yves Saint Laurent and Brooklinen. At Burrow, Cole played a pivotal role in evolving the brand from a modular sofa start-up to a comprehensive home furniture destination, crafting a distinctive visual identity and spearheading marketing for a wide range of products.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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True Classic

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Flat Free

Project Scope

Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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