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Chris Kalamchi

$
175
/hr

ChrisKalamchi

I act as a fractional Head of Growth for eCommerce and consumer tech, connecting marketing strategy to the finance side so growth is actually profitable.
Head of Growth
E-Commerce Manager
Fractional Head of Growth for eCommerce and consumer tech companies
Marketing Strategy & Brand
United States
, 
Brooklyn
0 (0 Reviews)
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1-10

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$000

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ChrisKalamchi

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Overview

Chris serves as a fractional Head of Growth for e-commerce and consumer tech companies, excelling in holistic marketing strategies, conversion optimization, and diverse channel expansion. Formerly CEO of Birthdate Co., he reversed declining growth and boosted net profit by 550%, showcasing his strategic prowess in marketing and finance. With a foundation in consumer tech, Chris began his career as a Growth Product Manager at Wealthsimple and led growth at Tilt, later acquired by Airbnb.

Best Fit For
  • eCommerce brands growing but not profitably
  • Consumer tech companies expanding channels
  • Founders needing marketing tied to finance
Notable Experience
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Ahrefs
Amazon Seller Central
Black Crow AI
Clarity
Figma
Google Analytics
Google Data Studio
Google Merchant Center
Google Search Console
Iterable
Klaviyo
Shopify Plus
Rebuy
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Junip
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A/B Testing
Agile Frameworks (Scrum & Kanban)
Audience Segmentation
Web Analytics
Brand Ambassadors
Conversion Rate Optimization (CRO)
Creative Strategy
Creative Briefing
Customer Acquisition Strategy
Direct Mail
Email Marketing
Amazon E-Commerce
SMS Marketing
Product Management
Growth Strategy
ESP Migration
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Apparel & Accessories
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Selected Freelancer:

Chris Kalamchi

I act as a fractional Head of Growth for eCommerce and consumer tech, connecting marketing strategy to the finance side so growth is actually profitable.

Head of Growth
E-Commerce Manager

Chris serves as a fractional Head of Growth for e-commerce and consumer tech companies, excelling in holistic marketing strategies, conversion optimization, and diverse channel expansion. Formerly CEO of Birthdate Co., he reversed declining growth and boosted net profit by 550%, showcasing his strategic prowess in marketing and finance. With a foundation in consumer tech, Chris began his career as a Growth Product Manager at Wealthsimple and led growth at Tilt, later acquired by Airbnb.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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