Cheri is a senior graphic designer with over five years of experience in establishing a cohesive visual presence for e-commerce and lifestyle brands. She has delivered consistent and elevated creative work for well-known brands such as The Mayfair Group and The Absorption Company, enhancing brand visibility across social media, email, and packaging.At The Absorption Company, Cheri designed the retail endcaps for Erewhon's launch, crafting 30-60 static ad concepts monthly to boost paid social performance. Her role at The Mayfair Group involved leading the design of social content for a large audience and managing multiple monthly campaign drops. Cheri excels in maintaining brand consistency and confidence across touchpoints, from campaign launches to continuous creative support.In one notable project, Cheri collaborated with The Absorption Company to create an engaging Amazon storefront, ensuring a seamless brand experience for its launch. Additionally, for The Mayfair Group's Black Friday campaign, she spearheaded the visual direction and executed a comprehensive set of assets, contributing to a successful campaign with high sales and engagement.