Brian Powers

I build brand strategy and creative for consumer brands, turning a category also-ran into the brand people actually reach for.

Brian is a seasoned Creative Director and Brand Strategist with over a decade of experience at renowned agencies like Ogilvy and Digitas, as well as cutting-edge startups. At Stars+Honey, he spearheaded a creative strategy that transformed the snack brand into a category leader, boosting revenue by 42% and tripling conversion rates. With Cora, Brian redefined brand positioning and visual identity, achieving the highest brand affinity in the category and opening doors to major retail partnerships. His expertise lies in crafting compelling narratives that drive significant business results.