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Brandon Maskell

$
175
/hr

BrandonMaskell

I consult on the whole eCommerce stack — digital product, CRO, acquisition, and retention — connecting the technology decisions to the revenue ones.
Head of Technology
CRO Expert
Head of Retention
Founder of commerceRev, consulting on digital product, CRO, and retention
AI & Technology
United States
, 
Carlsbad
0 (0 Reviews)
Available
11-20

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/hour

$000

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/month

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BrandonMaskell

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Overview

Brandon is the Founder and President of commerceRev, specializing in ecommerce consulting across digital product, CRO, acquisition, and retention. With 16 years of leading digital initiatives for brands like Titan Fitness, TaylorMade Golf, and Road Runner Sports, he combines expertise in technology and digital marketing to drive comprehensive strategies for growth. Notably, at Titan Fitness, he boosted the digital business to its most profitable year, managing a $150 million operation and overseeing a major platform migration. Brandon has also developed internal CRO practices at REEF, enhancing on-site experiences through strategic testing and mentorship.

Best Fit For
  • Brands where tech decisions block revenue
  • Companies needing CRO and retention connected
  • Retail brands modernizing digital operations
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Klaviyo
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Optimizely
Visual Website Optimizer (VWO)
Clarity
Okendo
Shopify Plus
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Salesforce Commerce
Wunderkind
Yotpo
BigCommerce
Attentive
Black Crow AI
Impact
Rebuy

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Business Strategy
Conversion Rate Optimization (CRO)
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Customer Journey Mapping
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Email Marketing
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Performance Marketing
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User Experience (UX) Design
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Selected Freelancer:

Brandon Maskell

I consult on the whole eCommerce stack — digital product, CRO, acquisition, and retention — connecting the technology decisions to the revenue ones.

Head of Technology
CRO Expert
Head of Retention

Brandon is the Founder and President of commerceRev, specializing in ecommerce consulting across digital product, CRO, acquisition, and retention. With 16 years of leading digital initiatives for brands like Titan Fitness, TaylorMade Golf, and Road Runner Sports, he combines expertise in technology and digital marketing to drive comprehensive strategies for growth. Notably, at Titan Fitness, he boosted the digital business to its most profitable year, managing a $150 million operation and overseeing a major platform migration. Brandon has also developed internal CRO practices at REEF, enhancing on-site experiences through strategic testing and mentorship.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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