Anh is the AI Lead and Creative Operations Manager at Shook, where he helps brands scale their creative production and performance marketing through AI-powered solutions. He works closely with clients to understand their challenges and build systems that enhance creative output, testing, and efficiency — from TikTok ad production to end-to-end creative pipelines for brands like Nike, Adobe, Uniqlo, Bolt, Turtle Beach, and Foodora. Before stepping into his current role, Anh worked as a video producer, collaborating with brands such as Hinge, Teachable, The Futur, Wudpecker . He led paid ad strategy, creative testing, and TikTok ad script development to help them systematically test, learn, and scale. Anh is passionate about the intersection of creativity and technology — helping brands leverage AI, storytelling, and data-driven experimentation to unlock growth.