Amanda Hitchcock is a brand, UX and ecommerce design lead with 12+ years and 50+ brands behind her. She founded Div and Conquer, a six-person senior studio working across DTC, luxury, B2B, healthcare, fintech, and financial services.

Brand Development & Creative Direction

● Positioning, voice, and messaging frameworks

● Brand storytelling, editorial systems, and content architecture

● Taglines, naming, and narrative development

● Visual direction: logo/wordmark design, UI systems, and typography

UX & Digital Design

● Wireframes, prototypes, and user flows (Figma, Sketch)

● Shopify and WordPress design, mobile-first optimization, UX audits

● Creative direction for site launches, product pages, and campaigns

● Tech stack consultation, AI integrations, and scalable digital systems

Web Design

● Full-site redesigns focused on structure, messaging, and conversion

● Custom sections and optimized product pages

● Streamlined navigation and guided user journeys that drive action

Content & Copy

● On-page SEO, AEO

● UX writing and in-app content

● Dynamic presentations, pitches, and reports

● Email flows, decks, brand architecture, and campaign messaging

What she brings to the table:

● 12+ years in UX, digital product design, brand development, and content strategy

● On average, brands report 3x engagement lift, reduced acquisition costs by 20%, increased visibility across organic search and agentic channels