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Amanda DioGuardi

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150
/hr

AmandaDioGuardi

I build lifecycle and CRM programs that keep customers buying — personalized journeys, reactivation campaigns, and partnerships that lift engagement.
CRM Marketer
Copywriter
CRM consultant building lifecycle programs | Nutrafol, Warby Parker
Retention & CRM
United States
, 
New York
0 (0 Reviews)
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AmandaDioGuardi

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Amanda is a seasoned CRM Consultant with a strong focus on enhancing the customer journey for brands through personalized communication strategies. At Nutrafol, she spearheaded a successful retention program, integrating a strategic partnership with Headspace that boosted subscriber engagement and reactivated lapsed clients. Her tenure at Warby Parker involved leading CRM strategies across significant product launches and store openings, driving substantial in-store foot traffic and customer engagement through tailored regional campaigns. Amanda’s expertise spans health & wellness and retail sectors, consistently leveraging data-driven insights to elevate Lifetime Value (LTV).

Best Fit For
  • Subscription brands with lapsing customers
  • DTC brands with no reactivation strategy
  • Brands exploring lifecycle partnerships
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Selected Freelancer:

Amanda DioGuardi

I build lifecycle and CRM programs that keep customers buying — personalized journeys, reactivation campaigns, and partnerships that lift engagement.

CRM Marketer
Copywriter

Amanda is a seasoned CRM Consultant with a strong focus on enhancing the customer journey for brands through personalized communication strategies. At Nutrafol, she spearheaded a successful retention program, integrating a strategic partnership with Headspace that boosted subscriber engagement and reactivated lapsed clients. Her tenure at Warby Parker involved leading CRM strategies across significant product launches and store openings, driving substantial in-store foot traffic and customer engagement through tailored regional campaigns. Amanda’s expertise spans health & wellness and retail sectors, consistently leveraging data-driven insights to elevate Lifetime Value (LTV).

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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Build and optimize a full-funnel Google Ads program covering Search, Shopping, and Performance Max. Includes account structure setup, Merchant Center and product feed optimization, campaign builds, conversion tracking, audience and bidding strategy, and ongoing optimization (budget pacing, asset testing, search term mining, and ROAS improvement) to drive profitable revenue growth.

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